TELIA STORE DESIGN: A CLOSE RACE

Telia is known for setting new standards, taking market share and testing new store concepts. Their latest concept is designed to present more than just phones. It creates a space for experiences with room for a wide range of products.

ShopConcept has experience with concepts for the telecom industry - both in Denmark and abroad. In this project, the focus has been to optimize the total cost of setting up a store, improve lead time and cash flow - while keeping the end user in focus.

The collaboration and the result meet all set goals. At the same time, there is room for the ongoing development of new sales displays and furniture that both optimize the end-user experience and are consistent with the concept.

INDUSTRY

Store design

CUSTOMER

Telia

SIZE

> 100 m2

PROJECT

Ongoing decoration

"The close collaboration and understanding of Telia's DNA has resulted in a good and fruitful outcome that benefits everyone involved."

JOHN SWAN HANSEN
CEO / PARTNER

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